Googles $35 mill Barges

Discussion in 'All Things Boats & Boating' started by rwatson, Dec 2, 2013.

  1. rwatson
    Joined: Aug 2007
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    Location: Tasmania,Australia

    rwatson Senior Member

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  2. Petros
    Joined: Oct 2007
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    Location: Arlington, WA-USA

    Petros Senior Member

    that is an interesting way to promote new products, a movable sales event. rather than having to rent a space and set up a retail shop and inventory at each location when they want to introduce new products, they set up one (or several) sales displays in a barge, and move it around the country. They can make a lot of point of purchases sales off the barge, until they sell out one area, and than move on to the next one. They might even have different business licensing requirements as long as it is floating on the water.

    if they did this with the new products, they would also get the few people willing to pay the higher prices to get it first. Everyone else can get them at normal retail outlets months later, at the normal retail price.
     
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