Form vs Function

[Willallison]

A new take on the Form vs Function debate....

http://www.artofkinetik.com/

[cthippo]

Interesting.

Not my thing, but always good to see something new!

[frank smith]

Cool in a way , but had to tell much from the photos .

F

[kach22i]

Awesome

Wonderful

It would be interesting to find out the function of the twin tail on the one model. My dream hovercaft has something like that going on, and so does the one in my driveway now that I think of it.

[dskira]

Beside we don't see nothing since they find more interresting to play with stupid website and rather childish name and text that showing the product. If they go down to hearth and show some plans perhaps it will be interesting.
(perhaps I missed that part)

They think they work for Karl Lagerfeld.

A boat is a boat, so they should talk about the boat, not how they are clever with Internet.

Ogilvy was once asked by a client: how we can improve the marketing impact through advertising?
He answered: improve the product.

This is an example of pathetic advertising about nothing, trying mostly to show they are exclusive.
They will disappear like a hundred before them all very exclusive member of chapter 11.

Daniel

[Willallison]

I thought you'd like it Daniel...

Not my style Will.

But beauty lies in the eyes of the Äööps.. Bier holder..


must have been something stronger, the designer had.

[tom28571]

Yeah, especially the insipid names, Hedonist and Masochist. What next? Sadist? Oh, there's a good one, Insipid

[PAR]

I tend to agree with the comments of most. The presentation is all artsy fartsy and doesn't offer much substance. If you're willingly leaping off the edge of a design cliff, then it's generally wise to make a rational and detailed exposure rather then a whimsical flick at logic, which is precisely the comment I made on their web site.

[dskira]

Originally Posted by Willallison

I thought you'd like it Daniel...

Will, I tried,
Honestly. I thought this time for Will I will made an effort and be open.
When I saw the website, I lost it
When I read the text, that was the end of my openness.
But I tried
Daniel

[mydauphin]

It looks like a cross between batman's boat and my desk... This is suppose to look good???

At least it is real boat not some bs...

[Willallison]

Hey - I don't go much on it either... a step or two too far for me... and as you all know, I'm rather fond of the 'modern look' generally.
As for the website... what did you expect? You all forget... this is clealry not a boat that is aimed at the knowledgeable boater, so why would their web site be?
To be fair, the design goal here was clearly not to produce an ocean-going passagemaker... it was to produce a vessel that will turn heads in the calm of the Med on a nice sunny day.... and I think we would all agree that it will do that....

Originally Posted by Willallison

will turn heads in the calm of the Med on a nice sunny day.... and I think we would all agree that it will do that....

Sure,

and receive some compassion ...

[frank smith]

I liked the Alfa grill

[PAR]

Looks more MG to me Frank, probably as reliable as one too . . .