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  #1  
Old 12-02-2004, 11:06 AM
jules jules is offline
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Join Date: Dec 2004
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Location: Fort Lauderdale
Yachting market data

I have been searching to access market data on the yachting industry. Does anyone know of a company or a website which has conducted and posted such indutry research? I am looking for information such as the number of superyachts built and in use, sizes built, sales achieved, number of and breakdown of employees and job type who work on superyachts, what percentage of the boating industry do superyachts comprise, estimates for superyacht builds, estimates for spend etc. just general market information on this industry.

Any leads would be most grateful.
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  #2  
Old 12-02-2004, 11:27 AM
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SailDesign SailDesign is offline
Old Phart! Stay upwind..
 
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Call or write Superyachts magazine in Florida - if anyone knows of or has such a thing it would be them.
Steve
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  #3  
Old 12-02-2004, 03:58 PM
D'ARTOIS D'ARTOIS is offline
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Mega Yacht Marketing

The Mega business is a closed and very expensive one. There are two main shows of global importance and that is Monaco and Ft Lauderdal. There are some sub-shows like Dubai, but going for big bread you have to book room in Monaco and Ft Lauderdale.
The only leading magazine coming up with usable dat and names od ship & their captains and other very important information is:
THE YACHT REPORT
Chief Editor: Martin Redmayne martin@theyachtreport.com
info@theyachtreport.com
It's a bimonthly publshed magazine full of everything about the Mega's world.
There are of course the glossy's - Boat International, Boote Exclusive, Grandes Esloras......
Kind regards
Brien Gilroy D'Artois, International Marine Technologies
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  #4  
Old 12-03-2004, 04:35 AM
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caribmon caribmon is offline
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2004 Marine Market Data Book

http://www.boating-industry.com/book.cfm

The staff of Boating Industry magazine has compiled data from more than a dozen sources and has conducted its own independent research to create an incredibly powerful and useful guide to the statistics and analysis that define the marine market.

Web Exclusive: Proprietary Market Data Not Found In Print! Click here to download.

The 2004 Data Book includes:
  • Dealer Research
  • Annual Unit Sales
  • Engine Sales Breakdown
  • Marketshare
  • Import/Export Information
  • Top Selling Brands
  • State Registrations
  • Consumer Considered Buying Plans
  • Marina & Boatyard Data
  • Important Investment Information
With an extended shelf-life and a repeat usage,the Marine Market Data Book is a must in your 2004 advertising plans.

Whether your goal is to:
  • Increase product and brand awareness
  • Drive interest and lead generation
  • Arouse curiosity, ultimately resulting in new customer acquisitionor
  • Build brand loyalty through customer retention
Reach the industry-leading firms who will rely on this definitive business resource.

Count on the Marine Market Data Book to play an important role in helping you achieve your marketing goals.

To order a copy of the Market Data Book, call 815-734-1231.
For questions about the published statistics or data, contact Matt Gruhn at 763-383-4448.
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  #5  
Old 12-07-2004, 07:08 AM
jules jules is offline
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Yachting Marketing data

Thank you very much for your reply. I am looking onto this.

Kind Regards

Jules
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  #6  
Old 05-30-2006, 11:28 AM
Katharina Katharina is offline
 
Join Date: May 2006
Rep: 10 Posts: 1
Location: Germany
Hi Jules!

may i contact to regarding this subject? i'm also interested in that market data!
thanx a lot!
regards,
k.
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